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Course Description

Basic Business Essentials: Concepts and Tools

 

Specialized Knowledge

(8 credits) $109.95

 

 

 

 

A refresher course on the basic concepts and tools of business. Every functional aspect of business is covered.

Topics covered are management, organization, human resource management, purchasing, production/operations, accounting, finance, marketing, quantitative methods, legal environment, information technology, and international business.

 

Major Subjects:

bullet The Economic Basis: The Economic Base of Business
bullet The Legal Structure of American Business
bullet Management and Organization
bullet Human Relations
bullet Labor Relations
bullet Production
bullet Purchasing
bullet Plant Location
bullet Data Processing and Management Information System
bullet Accounting
bullet Business Statistics
bullet Business Finance
bullet Managerial Control
bullet Financial Institutions
bullet The Financial Markets
bullet Risk and Insurance
bullet Marketing
bullet Marketing Channels
bullet Advertising and Sales Promotion
bullet Salesmanship and Marketing Management
bullet International Business
bullet Ethics and Business Law
bullet Government And Business

 

Contributing Author:

Dr. Jae K. Shim

Dr. Norman Henteleff

Course Level: Basic
Prerequisite: None
ProductCode: 06EFDA
Format: NASBA QAS/Registry self-study

 

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